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Destinations Council's DMO Rising Star Award 2018

Criteria for Selection

NEW THIS YEAR: Each year, the Destinations Council's DMO Rising Star award will have a specified theme based on industry trends. This year’s theme is "Destination Disruptor." Reference the below selection criteria for more information.

Do you work with a person who has gone above and beyond in your organization? Has he/she made extraordinary contributions in their role, resulting in increased levels of responsibility? Regardless of experience, the Destinations Council wants to know how this individual is a rising star in your organization and in the destination marketing arena. Successful candidates possess the qualities of a marketing “zealot,” who push the boundaries of traditional destination marketing.

  • Candidates must be a member of the U.S. Travel Association.
  • Candidates must exemplify ongoing exceptional growth and demonstrate to be a proven leader.
  • Applications must show evidence of the candidate’s significant contributions to their department, resulting in positive and successful outcomes at their institution.
  • Applications must show evidence of the candidate's portfolio of work and subsequent successes that point to increasing levels of responsibility, both internal and external to the organization.
  • Each year this award will have a specified theme based on industry trends. This year's theme is "Destination Disruptor." ​Candidates must demonstrate success in pushing the boundaries of traditional destination marketing. Candidates must possess the qualities of a marketing “zealot,” an innovator who thinks outside the box. Applications must provide examples for how this theme has influenced their organization’s marketing efforts. 


Selection Procedure

Candidates for this award must be nominated by another member of their DMO. Using the nomination form below, any DMO professional wishing to nominate a colleague who fits the description above for the award must submit a statement describing in detail their achievements that make the nominee a Rising Star.

The deadline for submitting nominations is close of business (5:00 p.m. ET), Friday, July 13, 2018.

The Nominating Committee will review the statements submitted on behalf of all nominees to determine who this year's Destinations Council's DMO Rising Star will be.

The winner will receive complimentary registration to this year's ESTO in Phoenix, as well as up to $1,500 in travel expenses (flight, hotel, and transportation to and from airport/hotel). The Destinations Council's DMO Rising Star Award will be presented during lunch on Destination Day (Monday, August 13) at ESTO.

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